Your customers move across multiple devices and channels every day. Our measurement suite gives you complete visibility into your paid, owned, offline, and in-app data across mobile, web, and CTV so that you can understand the real value of every campaign.
Comprehensive measurement for every channel and device
Accurate, holistic insights into every customer journey
Your business needs are dynamic. With configurable, self-serve integrations and customizable attribution settings, our measurement suite is designed to adapt to your business. And, our integrated privacy controls let you decide how you want to connect with partners.
Getting trusted data is just the beginning. Our range of analytics tools, including incrementality and predictive analytics, help you dig deep into your data to understand what it means today, and what you can do to optimize your campaigns moving forward.
Integrate every global partner with one SDK
Connect with more media and technology partners than any other marketing platform.
What you can do with our APIs and raw data solutions
Get a wider perspective of customer journeys, identifying all touchpoints contributing to conversions.
Overcome the limitations of iOS 14+ with a flexible, 360-degree solution.
Optimize your campaigns and predict long-term results within days with actionable insights into your customers’ LTV
Keep your business compliant and your customers happy with our privacy-first approach to measurement.
Combine the most connected SDK and server-to-server APIs for truly comprehensive reporting.
Identify and measure app opens and down-funnel in-app events that originate from organic search