Blog
What is the state of ad fraud in iOS since the launch of iOS 14? To answer this question, let's try and make sense of what’s going on.
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Following iOS 14, how can you merge all of these siloed data sources into a single source of truth? We’re happy to say that we’ve got a solution.
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Learn how imitating potential fraudulent behavior can help construct a fraud manipulation path, to identify potential SKAdNetwork weaknesses.
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See what we uncovered after identifying a surge in zeroed-IDFA devices, post-iOS 14 release, after some serious research and investigation.
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Unlock the full potential of your data with SSOT. Say goodbye to information silos and hello to a one-stop shop for comprehensive data management on iOS.
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Analyzing nearly 1 billion iOS installs in Q1 of 2023 shows that 27% of users consent to share their identifier on both publisher & advertisers sides.
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Want to improve your app store optimization & search ranking? Read our iOS 15 ASO tips that will help customers find your app & drive downloads.
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Find out how COVID-19 and Apple's iOS 14 announcement have led to renewed interest in mobile web as an app growth channel.
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Check out the top 5 data trends in 2023 for app marketers. Position your app for success in 2024 by harnessing the latest trends and emerging technologies.
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Explore 3 effective methods to leverage your SEO techniques. Supercharge your marketing growth and stay ahead in challenging times.